Author: Alexander

  • Syncmatic vs Tripple Whale for Shopify Audiences

    How do two unlike alternatives stack up against each other when it comes to building the most profitable audiences for Shopify. Syncmatic Tripple Whale Easy of Setup + – Customisable Audiences Yes No Number of pre-made Audiences 10 6 Price per month $10 Hundreds Tripple Whale probably needs no introduction and is a capable tool…

  • Understanding Shopify Customer Segments

    Customer segments in Shopify allow you to group shoppers with similar characteristics, making it easier to target them with specific marketing strategies. For instance, you might want to create a segment for VIP customers who spend at least $300 with you. This way, you can send them personalized emails or build a Facebook custom audience…